One of the best ways of protecting your brand, name and logo from being copied is to register a A distinctive sign used by a business to distinguish its goods and/or services from those sold by another business.. This makes it easier to enforce your rights and be aware of others trying to register similar branding to yours. This section will help you to understand how, why and where to register a A distinctive sign used by a business to distinguish its goods and/or services from those sold by another business. and how to search for and understand others’ Distinctive signs used by businesses to distinguish their goods and/or services from those sold by other businesses.. You will also learn who owns Distinctive signs used by businesses to distinguish their goods and/or services from those sold by other businesses. created by people working for you, and how to monitor for A distinctive sign used by a business to distinguish its goods and/or services from those sold by another business. infringements.