When you are selling products or services you will be In relation to data protection, processing data covers any action taken in respect of the data, including: collecting, storing, using, disclosing and erasing or destroying it. Any information about an identifiable, living person. Information which cannot be used to identify someone on its own will still be personal data if it can be used in combination with other information to identify that individual. about your customers. This section deals with your The area of law which deals with the way in which data can be handled. obligations in this context, including when and how you can collect Any information about an identifiable, living person. Information which cannot be used to identify someone on its own will still be personal data if it can be used in combination with other information to identify that individual. and how you can use it. It provides guidance about your particular obligations when selling from your business premises, by phone or via a website, app or mail-order. It also covers the use of CCTV, e-receipts, bookings, getting customer feedback and running competitions.